2018 IOWA DOWNTOWN CONFERENCE

Tuesday August 28th 2018 10:00 am - Thursday August 30th 2018 05:00 pm
Waterloo, Iowa, Waterloo, Iowa
iowaeconomicdevelopment.com/downtownconference

Register for the Iowa Downtown Conference today iowaeconomicdevelopment.com/downtownconference
Online Registration at the discounted Early Rate is available until August 7.

Downtown advocates will gather to learn new strategies from leading experts in the field at 2018 Iowa Downtown Conference, which will be held August 28 - 30 in downtown Waterloo. The event is the premier statewide annual conference for professionals and volunteers involved in downtown revitalization in Iowa and neighboring states. This year’s conference promises to be a professionally relevant event that engages attendees through non-traditional and immersive experiences!  

The Iowa Downtown Conference will include dozens of educational opportunities for attendees hear about the latest trends, acquire practical information and ideas, and learn strategies that are relevant to rural, mid-sized and urban communities and urban districts. Concurrent sessions will be presented by a lineup of engaging speakers who will share practical ideas and solutions on how to keep your downtown vibrant competitive in today’s market; and interesting tours will give you an opportunity to see downtown revitalization at work in this thriving community. 

You won’t want to miss these sessions and tours that focus on topics that are important to you! 
Downtown Manager Training
Design Overview
Economic Vitality Overview
Organization Overview
Promotion Overview
Developing a Good Building Project  Focused Training
Grant Administration Best Practices Focused Training

Supporting and Recruiting Downtown Businesses
Filling Vacancies and Attracting New Businesses
Food Snobs = Downtown Jobs
People Live Here?!?!?
How to Prevent Development on Purpose or by Mistake
Organizational Development
Thinking about Main Street?
Why Leaders Fail and the 7 Prescriptions for Success
Volunteerism 2018: Preparing for a New Breed of Volunteers
Amplifying our Voice: Using Politics to Drive Development 
Volunteers make Miracles Happen

Design and Preservation of Historic Downtowns
Mysteries and Misconceptions National Register Basics
Preserving our City’s Story One Building at a Time
How to Work Together and Be Successful Downtown Designers

Marketing and Communication
Top Ten Tools for your Community Marketing Tool Box
Brandscore
Engage with Video
Disney’s Approach to Customer Service

Tips from Model Communities 
Downtown Retail in the 21st Century
Downtown Building Facade Improvements 
Community Housing Development
Community Water Management Best Practices

Placemaking
Bikes – They’re not just for People with OWI’s
Bringing Art and Culture into our Downtown
The Future of the American Downtown 
Living in the Middle of Everywhere
Sustainable Greenspaces in Downtown… Beauty and Nature Explode
The Middle of Everywhere Exercise
The Iowa Downtown Conference is brought to you by the Iowa Economic Development Authority’s Iowa Downtown Resource Center, in partnership with the Waterloo Convention & Visitor’s Bureau and Main Street Waterloo; 
with thanks to our conference sponsors IEDA’s Community Development Block Grant and 
Renew Rural Iowa/Iowa Farm Bureau.

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